Argos x Pinterest | Mood Hotel

Muster

An immersive hotel experience and unique collaboration between Argos and visual inspiration platform Pinterest for trend-obsessed interior lovers.  The Mood Hotel was filled with stylish homeware pieces from Argos across six different Mood Rooms - including Tea Party, Luxe, Escape, Play, Nature and Night - inspired by the hottest interiors trends emerging from Pinterest Predicts.

The three-day trend led experience in Bethnal Green at The Town Hall Hotel invited press, influencers and members of the public to visit with the opportunity to win a stay in one of the five Mood Rooms.

For those unable to visit the hotel, immersive 360° video and photography allowed viewers to experience the trends, as well as shoppable digital pages on the Pinterest platform and across Argos' social media channels.