BMG Production Music | More Than Just An Ear
BMG Production Music
A promotional film made for the UK launch of BMG Production Music.
Made over the course of an intense 3 weeks, together with the animation wizard Hallsworth In Motion, this visually striking piece reinvented the term "production music" by subverting the common expectation that traditional ‘production music’ is poor quality, whereas BMG offers a more bespoke service as a full service sound agency.
The conceptual visuals and striking voiceover script encapsulate the central creative idea that "things aren't always what they seem".
CREDITS:
Animation and creative direction by Rich Hallsworth
